Our Principals

Harold D. Stolovitch and Erica J. Keeps


share a common passion — developing people. Together they have devoted a combined total of over 70 years to make workplace learning and performance both enjoyable and effective. Their research and consulting activities have involved them in numerous projects with major corporations such as Alcan, Bank of Montreal, BBDO, DaimlerChrysler Academy, General Motors, Hewlett-Packard, Merck, Prudential, Sun Microsystems, The Coffee Bean & Tea Leaf, International Association of Fire Fighters, CDW as well as many others. Their dedication to improving workplace learning and performance is reflected in the workshops they run internationally on training delivery, instructional design and performance consulting. Stolovitch and Keeps are the principals of HSA, specialists in the application of instructional technology and human performance technology to business, industry, government and the military. Together, they are co-editors of the first two editions of the Handbook of Human Performance Technology and co-authors of the best-selling, award-winning series of books Telling Ain't Training, Training Ain't Performance, Beyond Telling Ain't Training Fieldbook and Beyond Training Ain't Performance Fieldbook published by ASTD Press. They are also co-authors of the Wiley/Pfeiffer Learning & Performance Toolkit Series.

For more information on Harold D. Stolovitch, click here.
For more information on Erica J. Keeps, click here.


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